Peter Dering

Peter Dering

Driven to Ride · 2025-04-16
41:23

Greek philosopher Plato is credited with the expression, “Our need will be the real creator,” which, loosely translated centuries later, became, “The true creator is necessity, who is the mother of our invention.” Peter Dering knows this feeling all too well, having come up with a device that, in the words of his company, Peak Design, “would make carrying and using a camera an absolute joy.”

As he explains to host Mark Long in this episode of “Driven to Ride,” Dering moved to San Francisco for a construction engineering job. With his first bonus, he bought a Honda Nighthawk 750 and an SLR camera. “I used to ride with my camera slung across my chest every day,” says Dering. “Whoever designed the camera strap basically said, “Here’s a business idea for you.”

Nowadays, Peak Design offers a medley of innovative products, from unique backpacks and duffels to vibration-damping mobile-phone mounts and sturdy camera accessories. “We try to solve problems that we ourselves, the users of the product, encounter,” says Dering. “That’s what we’re known for, giving a solid rethink to products that are out there in the world.”

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Driven to Ride

Driven to Ride shares the stories of motorcyclists from all walks of life: prominent journalists, racers, celebrities who you didn’t know rode motorcycles, first-time adventurers, and ordinary folks who have taken extraordinary adventures. Driven to Ride also documents the adventures of its host, Mark Long, further exploring his life-changing experiences on two wheels. You’ll meet riders just like you who share moving stories about why they love to ride and how the sport has changed their lives. Our hope is that Driven to Ride will help you enjoy every ride that much more.

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