Ask Us ANYTHING: Best WIN-BACK Strategy? 📺TV Show Update! Ep. 326
In this episode of Do This, Not That, host Jay Schwedelson answers listener questions in an "Ask Us Anything" segment, sharing smart email marketing tactics for win-back campaigns and his current TV picks.
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Best Moments:
(01:46) Win-back campaigns should start much earlier than one year of inactivity
(02:11) 70% of people who haven't engaged with emails after 60 days never will again
(03:00) 30-day win-back strategy: value-driven special content
(03:57) 60-day win-back strategy: create FOMO with mistake messaging
(04:33) 90-day win-back strategy: confirmation status emails
(05:41) 120-day win-back strategy: go nuclear with timing and sender changes
(06:17) Sponsor segment: Emma from Marigold email platform
(07:27) TV show recommendations including Paradise, Love Hotel, and House Hunters
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MASSIVE thank you to our Sponsor, Marigold!!
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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.
Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.
Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.
Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!
MASSIVE thank you to our Sponsor, https://meetmarigold.com/ (Marigold)!!
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